Happenings Square-Enix allegedly no longer partnering with Sweet Baby Inc.

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Japanese Twitter users have noticed that Square-Enix seems to no longer be a part of Sweet Baby's client list (archive).

The fact that SQUENY is disappearing from Sweet Baby's client list.

A lot of non-Square clients are missing too, either they're hiding them or they've cut the contract.

Information sought.


As of right now, we don't know if companies are requesting their names be hidden from the public, or if this is a shift away from hiring woke consultancy firms.


UPDATE (25/09/2024): Bounding Into Comics picked up the story (archive).
 
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Ebicentre

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Square is still cucked tho either way cause its not going to stop them, from doing other dumb shit.
Depends on what they do from here on. Maybe this is the first step in a series of changes? Probably not, but if they were to start anywhere, cutting off SBI would be a good idea.
 

PhantomXero1x

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Depends on what they do from here on. Maybe this is the first step in a series of changes? Probably not, but if they were to start anywhere, cutting off SBI would be a good idea.
They've been doing the failed to meet our expectations meme like a npc as a late, i was going to say a parrot or a parakeet but i own alot of pets and i love them too much to compare them to that lol.
 

Christi Junior

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This is good news. Obviously it doesn't by itself mean that vidya is saved, or that Squeenix is suddenly worth supporting, but it's still a positive development, a step in the right direction.
 

zoopydee

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Depends on what they do from here on. Maybe this is the first step in a series of changes? Probably not, but if they were to start anywhere, cutting off SBI would be a good idea.
Unless they start releasing games with Nikke tier Booba you might as well just consider them compromised. Imho they need to basically straight up release almost hentai before i'd trust them to not be somewhat compromised. I need to see those easily offended snowflakes get filtered by some 2B equivalents giant booty.
 

JX475

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Square Enix had a censorship department before Sweet Baby though.
From what I remember this was due to the fact when FFXV was releasing they wanted to go for the Global Audience so they had to tone down the references to death and skulls that you would see in the game. But this was more than likely an internal decision and once it did really well they went in with the Ethics Committee with Sony. The Ethics Committee being axed earlier this year and now SBI being gone does bode well but we do need to see how this goes in a year and a half. Strongest feeling on my end is SBI was Forespoken, Ethics Committee and Outsourcing was FF7 Rebirth, and also Dragon's Quest Remaster.

Unless they start releasing games with Nikke tier Booba you might as well just consider them compromised. Imho they need to basically straight up release almost hentai before i'd trust them to not be somewhat compromised. I need to see those easily offended snowflakes get filtered by some 2B equivalents giant booty.
Yes we know you like Gacha, and compare everything to it. Yoko Taro is confirmed to be working on a new game anyways so you might get what you like lol.

As for someone like me, I do find this good, as this does mean the losses that Square Enix is having is so bad right now with FFXVI, FF7 Rebirth(which was mostly outsourced to India),Dragon's Quest(Toriyama's designs were censored) that they know they can not afford to make moves like this again in the next slate of games.
 

PhantomXero1x

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From what I remember this was due to the fact when FFXV was releasing they wanted to go for the Global Audience so they had to tone down the references to death and skulls that you would see in the game. But this was more than likely an internal decision and once it did really well they went in with the Ethics Committee with Sony. The Ethics Committee being axed earlier this year and now SBI being gone does bode well but we do need to see how this goes in a year and a half. Strongest feeling on my end is SBI was Forespoken, Ethics Committee and Outsourcing was FF7 Rebirth, and also Dragon's Quest Remaster.


Yes we know you like Gacha, and compare everything to it. Yoko Taro is confirmed to be working on a new game anyways so you might get what you like lol.

As for someone like me, I do find this good, as this does mean the losses that Square Enix is having is so bad right now with FFXVI, FF7 Rebirth(which was mostly outsourced to India),Dragon's Quest(Toriyama's designs were censored) that they know they can not afford to make moves like this again in the next slate of games.
Yeah versus 13 was actually apparently meant to be like the sopranos but jrpg style and pretty dark and edgy with lot of the grim reaper shit in it as well too. Nomura still to this day is never going to be over it it was his ultimate wet dream even more so than twewy.

Looks like square can't be able to afford those sections anymore but that doesn't stop them from trying tho with the woke shit. :/

Square has always had thsi long history of finacial issues and resource and communication misamagnement and ocd focus on all the wrong things like their ocd focus of triple a games made them lose soo much money and not focusing on bringing back their older ips too costed them alot lol. What next another ff spirits within cause that move delayed the merger with enix ages ago at least advent children is better than that and unlimited that also came out in the 2000s ages ago lol.

Its not that they lost good will with me, its that it never was there at all in the first place lol neo twewy i was super hyped about back then, but now i fucking hate twewy fans and the lolcowlized tourist magnet shit it always brings. :/
 

zoopydee

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Are you talking about the recruitment page going down? I don't think that means the ethics department is gone, it probably just means it's fully staffed.
they probably renamed the ethics department to the humble bridge builders club. They'll probably go and continue to ruin square enix games with their subtle touch. I hope dragon quest 3 hd2d bombs to send a message that messing with toriyama's designs is not a good look.
 

PhantomXero1x

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Are you talking about the recruitment page going down? I don't think that means the ethics department is gone, it probably just means it's fully staffed.
The real question to be asking here is who is exactly is working for the ethics department and what are the fuckery they put online if they are on social media as lately been noticing animal fuckers joining nis of all companies these days.
 

JX475

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Are you talking about the recruitment page going down? I don't think that means the ethics department is gone, it probably just means it's fully staffed.
I needed to re-reply but from what I have heard the webpage is down on the Ethics Committee and it's a cached website currently. But we will need to see what happens still on the next slate of games.
 

Lost Branch

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They don't need a consultant company since they're doing it internally now. Stop thinking anyone has won anything. Look into the BRIDGE initiative, they're moving all of these decisions internally by making them outright rules for their developers to follow.
 

zoopydee

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They don't need a consultant company since they're doing it internally now. Stop thinking anyone has won anything. Look into the BRIDGE initiative, they're moving all of these decisions internally by making them outright rules for their developers to follow.
I mean to be fair if they do have an internal ethics department as toxic as SBI and masquerading as a bridge department. All Square enix games will continue to be red flags and they'll just go broke. So bring it on internal DEI/Bridge department square can keep bleeding money until dei/bridge ethics department or square is no more.

It'll be great if we start taking scalps because the normies stopped consooming modern audience slop.
 

Ebicentre

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News update on Sweet Baby Inc. (via Smash JT):

They've scrubbed their entire website that included any mentions of the companies they worked for (archive). This discovery comes after recent talks and rumours that woke/Marxist propaganda in games will continue to be forced in, just not advertised. Which, if I had to guess, means Square-Enix is probably still working with those cunts.

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Lost Branch

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They'll just rebrand, like ESG, thinking they can easily fool the goys like that.
That's the problem though, because it will. We've already seen it happen multiple times. They see (company) fires their "diversity staff/consultants" and think they won something when in reality that staff made a bunch of policies that are now permanent. The entire intention of these consultants are to change how the company itself works. Until the policies themselves are completely gutted from society, the fight continues.
 

JX475

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They'll just rebrand, like ESG, thinking they can easily fool the goys like that.
That's the problem though, because it will. We've already seen it happen multiple times. They see (company) fires their "diversity staff/consultants" and think they won something when in reality that staff made a bunch of policies that are now permanent. The entire intention of these consultants are to change how the company itself works. Until the policies themselves are completely gutted from society, the fight continues.
It's best to be cautiously Optimistic, hope for the best, be prepared for the worst.

Edit: Fixed my writing. Was tired when making the comment.
 
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PhantomXero1x

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Yeah even if square scrubs it again the only real way to see this shit end is it gets burned down all to the fuckingashes once more.
 
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